Privacy Policy
Last updated: 2026-09-06. GlossAtlas is in its pre-launch build phase; a Google Analytics 4 property and Google’s consent management platform have now been configured for this site (see below), but glossatlas.com has not yet been deployed to production, so none of this is actually running against a real visitor yet. Where that’s the case, this page says so explicitly rather than describing it as already live.
What GlossAtlas is
GlossAtlas (glossatlas.com) is an independent, static reference tool for comparing paint manufacturers’ own published gloss/sheen measurements across brands. It is not affiliated with, endorsed by, or sponsored by any paint manufacturer named on the site. See the Brand Independence page for the full statement.
No accounts, no server-side data collection
GlossAtlas has no user accounts, no login, no server-side database, and no form that collects personal information. The comparison tool runs entirely in your browser against a static, version-controlled dataset built into the site — nothing you select (a brand, a product line, a finish) is sent to a server for processing, because there is no server-side processing at all.
Analytics (configured, not yet live)
A Google Analytics 4 (GA4) property now exists for GlossAtlas, but
glossatlas.com is not yet deployed to production, so no analytics code is
actually sending data anywhere yet. The site’s codebase contains an
analytics module (src/analytics/) that fires a small, fixed set of
product events once the site is live — for example, that a comparison was
completed, or that a source citation link was opened. Every one of those
event names and their parameters is specified in the project’s
ANALYTICS_REQUIREMENTS.md document; no free-text field anywhere on the
site feeds into analytics, so there is no path for personal information to
end up in an event even once this goes live.
GlossAtlas uses Google’s Consent Mode: signals for ad and analytics storage default to denied, and this site only sends full analytics/advertising signals to Google after you make an explicit choice through Google’s own consent interface (see next section). This page will be updated with GA4’s specific data-retention and IP-handling settings once the site is deployed and that configuration is confirmed live.
Consent — Google’s CMP is the single consent authority
GlossAtlas does not build or run its own cookie/consent banner. Consent for advertising and analytics cookies is managed exclusively through Google’s own consent management platform (AdSense → Privacy & Messaging), which has been configured for glossatlas.com. That interface — not any custom UI on this site — is where you accept, reject, or manage your choices, and a “Privacy choices” link (present on every page, once the CMP is live) lets you reopen it at any time to change your mind.
Nothing described in this section is live to real visitors yet — the consent interface has been configured in Google’s console, but glossatlas.com itself has not been deployed to production, so no visitor has been shown it and no advertising is served.
Cookies
See the Cookie Policy page for the current, accurate list of what this site stores in your browser today (currently: nothing beyond what a modern browser does automatically) and what Google’s tools will add once the site is deployed and they go live.
Third parties
The only third party involved anywhere in this design is Google (GA4 and Google’s advertising/consent products) — configured for this site, but not yet live, since glossatlas.com is not yet deployed to production. GlossAtlas does not sell, rent, or share any data with any other third party, because it does not collect any data of its own to share.
Your choices
- Analytics/advertising consent: managed entirely through Google’s CMP once glossatlas.com is live (see above) — there is no in-house alternative to opt out through.
- Browser controls: you can block cookies and trackers using your browser’s own privacy settings at any time; this site’s core comparison tool works without them, since the tool itself does not require any cookie.
Changes to this policy
This policy will be updated as real infrastructure (GA4, Google’s CMP, AdSense) actually goes live, each time reflecting what is genuinely configured rather than what is merely planned. The “Last updated” date above will change whenever the content does.
Contact
Email: hello@glossatlas.com — for privacy inquiries and any other contact with the site operator. Messages sent to this address are handled through the operator’s business email hosting and outbound-delivery providers; the content of a message you send (your address, name, and whatever you write) is only ever used to respond to you.
GlossAtlas is operated by Enrique Rubio, an individual, at Paseo Manuel Azaña 10, 28850 Torrejón de Ardoz, Madrid, Spain. See the Legal Notice for full operator details.